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CALL FOR PROPOSALS: UI/UX Audit for the Website Creativity
The website maintains a defined style guide and visual identity that aligns with UNESCO's overall branding. It is essential that the UX/UI audit respects and maintains this established style guide while suggesting improvements for a better user journey. The ultimate aim is to optimize the website's user flow, making it easier for users to navigate the site, find information, and engage with the content.
Objective
The objective of this assignment is to conduct a thorough UI/UX audit of the website to identify areas of improvement, streamline user flow, and better cater to users' needs while keeping in line with the existing style guide.
Scope of Work
The chosen Web Design Agency will be mandated to:
- Analyze the current user flow and user experience on the website.
- Identify strengths and weaknesses in the existing UI/UX design.
- Recommend improvements in line with the existing style guide.
- Conduct a workshop to present and discuss findings and recommendations.
- Deliver a comprehensive audit report detailing findings, recommendations, and proposed wireframes/mockups for the improved UI/UX design.
Methodology
The Web Design Agency should employ various user research methods and data analysis to understand user needs and behaviors. This may include user surveys, user testing, heat map analysis, and other relevant methods.
Roles and Responsibilities
The UI/UX audit will be carried out by a professional Web Design Agency with proven experience in UI/UX design and auditing. The Agency will work closely with UNESCO's Digital Communications Team to understand the context, style guide, and user needs. The Agency will present their findings, conduct workshops, and submit a final report.
Audit Report
The final report should include:
- An overview of the findings
- Specific recommendations for UI/UX improvements
- Wireframes and mockups demonstrating proposed design changes
- A presentation of the report in a workshop with the Digital Communications Team
Selection Criteria
- Proven experience in UI/UX design and auditing.
- Strong understanding of web accessibility guidelines and best practices.
- Experience working with non-profit organizations or educational institutions preferred.
- Proficiency in English.
Expression of Interest
Candidates should submit the following documents in English:
- Company profile including relevant experience and client portfolio.
- Proposed methodology for conducting the UI/UX audit.
- A detailed quotation including cost breakdown and proposed timeline.
- Any other relevant documentation that supports the application.
All proposals should be sent to convention2005.call@unesco.org with the subject line "UI/UX Audit Proposal – ".
Deadline: September 1st, 2023
Timetable
- Deadline for Proposals: September 1, 2023
- Selection of Web Design Agency: By October 15, 2023
- Kick-off Meeting: November 1, 2023
- Preliminary Audit and Initial Report Delivery: November 15, 2023
- Workshop for Discussion of Preliminary Findings: November 22, 2023
- Final Audit and Report Delivery: December 5, 2023
- Final Workshop for Discussion of Full Findings and Recommendations: December 15, 2023
Deliverables
- Initial Report: This should contain preliminary findings of the UI/UX audit, highlighting key areas of the website that may benefit from improvements.
- Workshop 1: In this workshop, the agency will present their initial findings and receive feedback from the UNESCO Digital Communications Team.
- Final Report: A comprehensive report detailing the full findings of the UI/UX audit. The report should include specific recommendations for improvement, with proposed wireframes and mockups for the improved UI/UX design.
- Workshop 2: The final workshop, where the agency will present the full audit report, discuss the recommendations in detail, and plan next steps for implementation.
Please note that these dates are proposed and may need to be adjusted based on the availability and requirements of the selected agency and the UNESCO Digital Communications Team.
