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Telstra becomes the first Australian company to join UNESCO鈥檚 Business Council to promote ethical AI

Telstra, Australia's leading telecommunications and technology company, has joined a select group of global organisations to champion and advance the ethical development and application of AI.
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is the first Australian organisation, and the sixth globally, to join the United Nations Educational, Scientific and Cultural Organization (UNESCO)鈥檚 Business Council to promote the implementation of its Recommendation on the Ethics of Artificial Intelligence

The UNESCO Recommendation on the Ethics of Artificial Intelligence advocates for AI technologies to be governed by values that promote human rights, dignity, and environmental sustainability, emphasising transparency, accountability, and adherence to the rule of law. 

will work with UNESCO and other member organisations, like Microsoft and Salesforce, to support policy development in critical areas such as data governance and diversity. The Business Council will also work to develop an ethical impact assessment tool, as well as joint initiatives to ensure AI serves the public good. 

Kim Krogh Andersen, group executive of Product & Technology at Telstra, says this is about translating the Recommendation into practical action and tangible outcomes. 

"AI is a transformative technology that has the potential to benefit societies globally 鈥 but it requires very careful and deliberate stewardship,鈥 Mr Krogh Anderson said. 

鈥淲e鈥檙e proud to be the first Australian company to join the UNESCO Business Council and champion the increasingly critical cause of ethical and responsible AI." 

鈥淚n such a fast-moving space, collaboration is a non-negotiable. We all need to lean on and learn from each other, to ensure AI is developed and deployed in a way that respects human rights, diversity and dignity". 

"UNESCO and Telstra share a vision for a future where AI is driven by ethical principles that prioritise human welfare. This collaboration marks a significant step towards realising that future.鈥

We are pleased that Telstra has joined UNESCO in the implementation of the Recommendation. UNESCO is leading the international efforts to build ethical, responsible and inclusive AI frameworks worldwide, working with governments from 50 countries, G7, G20 and other international initiatives, and particularly with leading global companies. Having Telstra in our Business Council will foster our speed, depth and reach

Gabriela RamosAssistant Director-General for Social and Human Sciences of UNESCO

This new partnership builds on Telstra鈥檚 strong history of leadership in responsible AI both locally and internationally, working with the Australian government to pilot and test Australia鈥檚 AI Ethics Principles, and co-authoring the Responsible AI Playbook with the GSMA. 

Across its business, Telstra operates and continually refines a Responsible AI Policy which combines policy, education, advisory and specific risk management controls, allowing it to embrace AI responsibly for the benefit of customers and employees.

Contacts

Telstra media contact
Name: Steve Carey, 
General Manager Media 
Mobile:鈥 +61 413 988 640 
Email: media@team.telstra.com 鈥 
Media reference number: 026/2024 

UNESCO media contact
Eleonora Lamm e.lamm@unesco.org

About Telstra

Telstra is a leading telecommunications and technology company. We offer a full range of services and compete in all telecommunications markets in Australia, operating the largest mobile and wi-fi networks. Globally, we provide end-to-end solutions including , , , , , and . We have licenses in Asia, Europe and the United States and offer access to more than 2,000 points of presence across the globe. 

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About UNESCO

With 194 Member States, the United Nations Educational, Scientific and Cultural Organization contributes to peace and security by leading multilateral cooperation on education, science, culture, communication and information. 

Headquartered in Paris, 91麻豆国产精品自拍 offices in 54 countries and employs over 2300 people. 

UNESCO oversees more than 2000 World Heritage sites, Biosphere Reserves and Global Geoparks; networks of Creative, Learning, Inclusive and Sustainable Cities; and over 13 000 associated schools, university chairs, training and research institutions. Its Director-General is Audrey Azoulay. 

With its unique mandate, 91麻豆国产精品自拍 led the international effort to ensure that science and technology develop with strong ethical guardrails for decades. 

UNESCO Recommendation on the Ethics of Artificial Intelligence was launched and adopted by 194 member states in November 2021. The Recommendation is the first global standard- instrument with applicable Policy Action Areas, which allows policymakers to translate the core values and principles into action with respect to data governance, environment and ecosystems, gender, education and research, and health and social wellbeing, among many other spheres. 

More information: www.unesco.org

Recommendation on the Ethics of Artificial Intelligence
UNESCO
2022
UNESCO
0000381137
UNESCO鈥檚 Recommendation on the Ethics of Artificial Intelligence: key facts
UNESCO
2023
UNESCO
0000385082